[Disclosure: HP is a client of the author.]This week I was in Nashville where HP showcased their sustainability efforts.
While this push goes back to David Packard, one of the founders of HP, it evolved over the years.
The latest changes & made with the help of Ingrid Sinclair, the charismatic president of SIMS Metal Management & have made it even more impressive.What makes it different isn&t just that it a sincere effort (as opposed to most of the others I&ve reviewed, which seem more like marketing exercises) but how HP & like Mercedes Benz does with safety in cars & is sharing what they&re doing with other major companies both inside and outside of tech segment.